Market Buzz

Ludusz, India based sports opportunity platform recently debuted in New Delhi. The application has been in testing mode for the last 2 months. Conceptualized and funded by FMCG technology veteran Pronoy Roy (ex-IT Director (Global) Reckitt Benckiser Group Plc.), the platform aims to bring about a lifestyle change among people across age groups with a focus on delivering health through sports. Ludusz aims to reach 5 cities in India, targeting an inroad of 1 million customers in FY18.